Side Hustles For Dummies
DESCRIERE
Get yourself paid and broaden your skillset with this everyday guide to side hustles
The gig economy is growing by leaps and bounds, partly because it’s easier to find a flexible work-life balance. Those of us who don't want to leave our full-time jobs, however, can still grab a piece of excitement and extra income for ourselves by starting a side hustle. Or you can bundle your own personalized set of side hustles to replace your full-time job and take full control of your professional life.
Whether you're thinking about driving for Uber, developing apps, or starting an online boutique, Side Hustles For Dummies walks you through every step of the way of starting your own side gig. You'll learn about how to structure your new business and keep records, create backup plans, and steer clear of scams. You'll also:
- Find out whether you need investment capital and learn what your new time commitments will be
- Learn to create a business plan and patch any holes in it before you get started
- Discover how to incorporate a vibrant side hustle into your already busy life
- Learn how to adjust your side hustle to meet changes in your personal life and the overall business climate
Side hustles are for everyone, from high school and college students to full-time professionals to retirees. If you've been looking for an excuse to pursue your latest passion, hobby, or interest—or you're just in the market for some extra income—Side Hustles For Dummies is the easy-to-read, no-nonsense guide to creating a rewarding and engaging new life.
Introduction 1
About This Book 2
Foolish Assumptions 3
Icons Used in This Book 3
Beyond the Book 4
Where to Go from Here 4
Part 1: Getting Started With Side Hustles 5
Chapter 1: Joining the Side-Hustle Game 7
Getting Clear on What a Side Hustle Is 8
Knowing What You’re Looking for from a Side Hustle 12
Money, money, money money! 12
Extending your knowledge and gaining experience 13
Jumping onto a different career track 15
Profiting from a hobby or passion 16
Playing defense 17
Activating your financial emergency response plan 18
Seeing the Connection between Side Hustles and the Gig Economy 18
Recognizing That Side Hustles Are For Everyone 21
Chapter 2: Surveying Your Options 23
Your Side-Hustle Topical Area 24
Running with Your Side-Hustle Idea 28
Contracting to perform a service 28
Selling products (and maybe making products as well) 29
Providing information 30
Monetizing yourself 32
Monetizing an asset for your side hustle 33
The part-time job side hustle 33
Drilling into your side-hustle topical area 35
Taking Your Side Hustle to Market 38
Going to market on your own 38
Leveraging an online marketplace 39
Multilevel marketing organizations 40
Deciding Whether to Pursue a Side Hustle Related to Your Full-Time Job 42
Show Me the Side Hustle Money! 43
Your Side-Hustle Clock and Calendar 47
Figuring Out Whether You Need Special Skills or Licensing for Your Side Hustle 48
Filtering and Finalizing Your Side-Hustle Short List 49
Chapter 3: Determining Your Side-Hustle Personality 51
Understanding Your Personality 51
Extrovert or introvert? 52
How many balls can you juggle? 53
Can you give yourself that kick in the pants to get going? 53
Working past the point of wanting to stop 54
Painting your side-hustle picture 55
Collaborating (or not) 56
You hurt my feelings! 57
This fight isn’t over! 58
Shaking off failure 59
Sorry, not interested anymore! 60
The picture or the thousand words? 61
Personality, Meet Side Hustle 62
Creating and monetizing travel-related lifestyle videos 62
Making and selling craft jewelry 66
Finding the right gig in the gig economy 69
Part 2: Getting Your Side Hustle Up and Running 73
Chapter 4: Putting Your Plans Together 75
Starting with Free-form Brainstorming 76
Whatcha gonna do? 76
Who’s there? 77
Location, location, location! 77
Drafting your timeline 78
How now, brown side-hustle cow 78
Okay, but why? 79
Doing the brainstorming two-step 80
Transforming Your Initial Brainstorming into Your Value Chain 81
Risky Business 86
The Best of Times, the Worst of Times 87
Building Your Business Plan 89
A short overview and a really short elevator pitch 90
Your time commitment 91
Your schedule and major milestones 91
Key players in your side hustle 92
Your customers 92
Startup money, budget, and financial projections 93
How you’ll operate 93
Risks and mitigation 93
Chapter 5: Taking Your Side Hustle for a Test-Drive 95
Questions, Questions, and More Questions 96
Establishing Success Criteria for Your Side-Hustle Test-Drive 97
How Much Fun Are You Having? 98
Deciding How Long Your Test-Drive Should Be 99
Checking Out Some Side-Hustle Test-Drives 100
Creating videos to monetize online content 100
Making and selling your own products 104
Doing delivery services 107
Chapter 6: Putting Your Side Hustle in High Gear 111
Your Side Hustle Is Cleared for Takeoff 111
Doing your preflight check 112
Marking the date 113
Telling the world! 114
Stick to the Plan, Stan! 115
Alert! Alert! 115
Paying attention to your technology 116
Having your backup supply chain on standby 117
Making sure you don’t get blindsided by social media 117
Bracing Yourself for Your First Side-Hustle Hiccups 118
Doing Your Three-Month Checkup 120
Chapter 7: Running Your Side Hustle Like a Business 123
Choosing Your Side-Hustle Business Structure 123
Sole proprietorship: The path of least resistance 124
Partnership: Not going it alone 126
Limited liability company: Playing it safe 127
S corporation: Straddling the corporate world 129
Your Side Hustle by Any Other Name 130
Technology and Your Side Hustle 131
Your technology behind the curtain 132
Your side-hustle website 132
Your storefront 134
Social media 134
Playing It Safe on the Legal Front 135
Welcome to the side-hustle zone 136
Running a side hustle out of your home 137
Considering the rules of your apartment complex 138
License and side-hustle registration, please 138
Chapter 8: Show Me the Money 141
Do’s and Don’ts for Your Side-Hustle Finances 142
Budgeting Basics for Side Hustles 143
Forecasting your revenue 144
Separating your gross revenue from your net revenue for budgeting purposes 150
Planning your expenses 151
Funding Your Side Hustle 156
Using your own money 157
Borrowing money for your side hustle 158
Bringing in outside investors 159
Money Coming and Going 161
Collecting payments 161
Paying your bills 162
Chapter 9: Keeping Track for You and Everyone Else 163
Accessing Your Side Hustle’s Foundational and Tax Documents 164
Quickly pulling information from documents 165
Have another helping of documents 165
Keeping Track of Everything 166
Your official side-hustle records 166
Your backup and catchup plan 168
Side-hustle record-keeping tools and tech 169
Digging Into Your Side Hustle’s Analytics 170
Taking Those Old Records Off the Shelf 173
How long should you keep your side hustle records? 174
Record-keeping for your real-estate side hustle 175
Chapter 10: Pay Up: Side Hustles and Taxes 179
Income Taxes and Your Side Hustle: The Basics 180
Filing requirements based on your side hustle’s legal organization 180
Tax rules and forms depending on your specific side hustle 181
Everyone wants a piece of the tax action 181
Decision time 182
Staying Legal and Staying Honest 183
Business deductions for your side hustle 183
Taking your side hustle across state lines 184
Now for your next side-hustle tax trick 185
Uh-oh — you goofed! 187
Filing Your Side-Hustle Income Taxes 187
Keeping the feds happy 188
Your state wants their cut, too 192
Keeping your tax money local 193
Calculating and Filing Estimated Income Taxes 193
Tracking and Reporting Payments You Made to Others 194
Sales Taxes and Your Side Hustle 197
Part 3: Mastering the Side-Hustle Game 199
Chapter 11: Avoiding Conflicts with Your Day Job 201
Trouble Ahead, Trouble Behind: Navigating Issues with Your Employer 202
Noncompete clauses 203
Conflicts of interest 204
Conflicts of commitment 205
Knowing Which Outside Activities Are Approved 211
Making Sure You Don’t Use Your Employer’s Resources for Your Side Hustle 213
Computers 213
Company Wi-Fi networks 214
Audio/video resources 216
Company time 218
Company premises 218
Dodging Employer Tricks and Traps 219
Side-hustle awareness begins even before you start a job 220
They’re coming after you! 224
A little paranoia never hurt anyone 226
The employer strikes back 226
Chapter 12: Spinning Off Your Current Side Hustle into a New Side Hustle 229
Spinning the Side-Hustle Web That’s Right for You 230
All aboard the synergy train 230
Building a balanced side-hustle portfolio 231
Passing the side-hustle baton 232
Putting Together Your Side-Hustle Jigsaw Puzzle 234
Making sure you have enough time available 234
Checking for conflicts 236
Balancing your side-hustle checkbook 237
Chapter 13: Other People and Your Side Hustle 239
Give That Side Hustle Proposition the Once-Over 240
Gathering your team of advisers 242
Deciding what to share and with whom 244
Howdy, Partner! 246
What does a potential partner offer? 246
How do the two of you get along? 247
How does a potential partner get along with other stakeholders? 247
What are this person’s weaknesses? 248
What other alternatives do you have? 250
How will the financial picture of your side hustle change? 250
How will the voting and ownership of your side hustle change? 250
Joining Someone Else’s Side Hustle as a Partner 251
Why are they asking you? 252
What do you offer? 252
How will the compensation and ownership be set up? 252
Can you be kicked out? 253
Can you wind up on the hook financially? 254
Your Side-Hustle Supply Chain 255
Interacting with Your Side-Hustle Customers 256
Divvying Up Your Side-Hustle Workload 257
Chapter 14: Deciding When to Change Directions or Pull the Plug 259
Sign, Sign, Everywhere a Side-Hustle Sign 260
Changes in your customers and markets 260
Supply-chain changes 262
Climate change, the side-hustle version 263
Don’t look now, but you’ve got company! 265
The Biggies: Time, Money, and Fun 267
Time is — or isn’t — on your side 267
Checking the cash register 267
A great time was had by all 268
Roll with the Changes 268
Musical chairs 269
Addition by subtraction 270
Addition by addition 270
Turn Off the Lights, the Party’s Over 271
Cleaning out your closet 272
Saying your goodbyes 272
Tidying up the financial side 273
Chapter 15: Deciding What to Do If Your Side Hustle Gets Really Successful 275
Is Your Side Hustle Ready For the Big Time? 276
More time! 276
You have your money bases covered 277
Get me out of here! 278
Your Side-Hustle Business Plan, Take 2 279
Letting your brain storm again 280
Updating your side-hustle value chain 285
High hopes versus dashed dreams 286
Looking at Key Financial Considerations 287
Leaving No Going-Full-Time Stone Unturned 289
Part 4: The Part of Tens 291
Chapter 16: Ten Tips on Earning Passive Income from Your Side Hustle 293
Remember That “Passive” Does Not Mean “No Work Required” 294
Watch Out for Get-Rich-Quick Schemes 294
Recognize That Some Side Hustles Are Mislabeled as Passive Income 295
Know the Difference between Investment Ideas and Passive-Income Side Hustles 295
Pay Attention to Your Fans 296
Weather the Storm of a Failed Side Hustle 297
Find the Right Flavor of Passive-Income Side Hustle 297
Be Prepared for the Financial Ups and Downs of Passive-Income Side Hustles 298
Calculate Your Passive-Income Side-Hustle Life Span 299
Stack Your Passive-Income Side Hustles 300
Chapter 17: Ten Leading Gig Economy Platforms 301
Angi 302
Fiverr 302
FlexJobs 303
Freelancer 303
Guru 303
99designs 304
TaskRabbit 304
Toptal 304
Upwork 305
ZipRecruiter 305
Chapter 18: Ten Signs That You Need to Adjust Your Side-Hustle Strategy 307
You’re Not Making Any Money 307
You Don’t Have Enough Time 308
The Overall Environment Is Shifting 309
You Experience a Major Life Disruption 309
An Even Better Side Hustle Has Surfaced 310
A Key Supplier Can’t Deliver 310
You’ve Achieved Your Goals Sooner Than Planned 311
A Business Partner Has Let You Down 312
Your Early Test Phases Don’t Prove Out 313
You’re Not Happy 314
Index 315
Alan Simon began his first side hustle in 1982, doing consulting for small businesses and not-for-profits. He's been juggling a variety of side gigs ever since. Alan has been writing novels for 20 years and is currently the managing principal of Thinking Helmet, Inc., a boutique consulting firm.
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