Principles of Management for the Hospitality Industry

Preț: 222,00 lei
Disponibilitate: la comandă
ISBN: 9781856177993
Anul publicării: 2010
Pagini: 416

DESCRIERE

It is vital for hospitality management students to understand key management concepts as part of the complex and intimate nature of the services industry. Principles of Management for the Hospitality Industry is designed specifically for hospitality students who need to be able to use management tools and techniques to become successful hospitality managers.


By placing you at the heart of an imaginary workplace this book offers the opportunity to work through all of the items of discussion for each topic. The chapter begins with a scenario to prompt an exploration of a given topic, and concludes with the outcome of this scenario to reinforce the lessons learnt throughout the chapter.


Highly practical in approach, this is an up-to-date and skilful integration of all core areas of management. It is packed with tools and techniques to aid learning and understanding:



Improve your professional management vocabulary with definitions in each chapter, and a complete glossary of terms.


Visualise key concepts with over one hundred explanatory diagrams


Gain confidence by testing your understanding on the accompanying website


Practical applications of theory are illustrated in international case studies throughout the book


Discussion questions prompt an exploration of key concepts




Readership
The primary market for this text globally is Hospitality Management students on four-year programs leading to Bachelor degrees with required Management courses as part of the core curriculum. It is also aimed at students studying Hospitality Management on two-year community colleges in the US. The book would be suitable for the all regional markets as the hospitality service models and operations structures are global in nature.

Contents

PART I Management Knowledge; Managing Hospitality Enterprises; Management Practice, Evolution and Ethics; Strategic Planning, Problem Solving, and Decisions; Systems, Development and Structures; PART 2 Management Functions; Operations Management; Operations Structure and Systems; Managing Human Resources; Managing Technology and Marketing Systems; Accounting and Finance Management; PART 3 Strategic Applications; Tactical Productivity Strategies; Tactical Growth Strategies; Tactical Turnaround Strategies; PART 4 Leadership Applications;Leadership Awareness; Leadership Practice; Organizational Behavior & Leadership Development; Glossary; Index


Author Information
By Dana Tesone, Associate Professor of Hospitality Management, Rosen College of Hospitality Management, University of Central Florida, USA

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